An Interview with Newaz Chowdhury

Business is hard and lets just say- it’s definitely a rollercoaster ride. Newaz and his father set the business up in 2003 and his motivation for freedom and flexibility has given him the drive to grow his business.

What is your business (include name) and when did you start?

The name of my business is called Powerphrase. We specialize in web design, digital marketing and app development. We started in 2003. My dad took me in started it together.

What inspired you to start your business?

 The main thing what inspired me was having freedom and not living the monotonous 9-5 life. As well as earning more money. I wanted to pursue the life of freedom and making money and the only way to do that is to have your own business.

Tell us about the journey you have been on with your businesses?

The journey had many ups and downs and it still does. We’ve hired and fired people. We did some great work for most of our clients but we also messed up with some of our clients. We’ve lost some clients and we got some big clients as well. Business always goes up and down but we try to do our best to keep a steady flow of projects coming and completing them on time.

How do you handle the naysayers?

I tell naysayers to piss off. I’m at the age and experience level where I don’t care what others think about me anymore. I can handle the criticism. I can let small thing get through my head. An entrepreneur needs to keep his mind focused on his goals and ignore everything else that is not beneficial.

How do you balance everything? What are your top tips?

I’m still figuring out on balancing my life but it’s not too bad. I usually try to go hit the gym in the morning before work or after. I try to keep a schedule of what I plan to do for the day. I try to keep some time open to read new things, catch up on some movies, show, & video games. My main tip would be try to form a schedule. Tell yourself to go hit the gym this time, work this time and relax and enjoy your activities from this time to this time etc.

 Where do you envision yourself in the next 5 years? How do you plan to do this?

 It’s quite scary looking forward next 5 years from now. It’s hard to say but I plan to grow my company to a full-fledged development, design and digital agency. Our plan is the same as the last few years. Cold calling and cold emailing. That’s how we get our clients. I’m also expanding into social media and SMS marketing to obtain new leads/clients. We plan to focus on both inbound and outbound marketing equally.

What has been a challenge you’ve had to overcome that has shaped you and your business?

Obtaining sales has been a great challenge to overcome. I’m a bit introverted so I always try to learn new sales tactics and practice to become a better sales person. I’m better at speaking compared to a few years ago.

 Why did you choose to start at such a young age?

I started at a young age because I’m trying to build a lifestyle for myself. I simply can’t and won’t work for anyone else but myself. I hate the 9-5 cubicle lifestyle. I like to work remotely and at home. I feel more productive that way.

What would you say was a key to your so far success?

Calling, emailing, direct messaging and networking are the things I’ve been doing to keep my business successfully running.  These are the ways that I’ve been able to obtain clients. Also outsourcing my work to my Indian employees. I’m saving a lot more money by outsourcing tedious tasks to India.

 What has been the biggest tip you have received off someone that has stuck with you?

 The biggest tip I would say is when it comes to sales. One of my employees told me if someone says something rude to me that you shouldn’t care what they say. They’ll never see you or hear from you again so who cares, right? The tips that stick with me are tips of how to negotiate with people and how to be more confident.

What is a tip that you would give to a young person thinking about starting a business, but not sure how to start?

 Thing big but start small. Try to assemble a team. Someone who is an extroverted people person, someone who is tech savvy and someone who can handle finances/marketing. Number one thing is to find your niche and audience. Set up a company name, logo, website etc. Try to connect with local businesses and sign them up for your service.  Everything is practice, experience, trial and error.

What are your top 3 biggest lessons you have learnt in your business?

The biggest lesion that I learned are.

  1. There’s a formula on how to sell- There’s a psychological process when it comes to selling.
  2. SEO-inbound marketing is very important to get more leads and sales.
  3. Motivate your employees. Engage in conversations with them. Doing the same thing every single day makes people unmotivated and not caring about making sales.

What is a podcast you can recommend?

The podcasts that I recommend listening to are Neil Patel and Gary Vaynerchuk. Both a very enlightening to hear. They both provide motivational and educational value.

If you could meet an inspirational leader, who would that be? Why?

 There’s a lot of people I’d like to talk and meet with. I would say Tony Robbins. I love his work. Very inspirational. If I’m feeling down in the slightest, watching his videos makes me feel better.

What was one of the first goals you smashed in your business?

 Earning my first sale! Sales is hard. There are multiple steps and it takes weeks if not months to do.

What would you say to your younger self?

 Be confident in yourself. Don’t take other’s opinions and attitude toward you let you down. Keep your head up and stay focused. Learn more everything single day.

Where can we contact you?

 You can contact me at nchowdhury@powerphrase.com

 

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